Marketing

    Business Upside is the ultimate Marketing resource for marketers and entrepreneurs. We cover all topics in marketing including Social Media Marketing, Search Engine Optimization, Display Ads, PPC Management, Sales Strategies, and more.

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    With each increasing day, social media is emerging as a business platform with all businesses trying to have a digital presence. The reason is quite certain with the world going digital. Gone are the days when marketing comprised of...
    Social media plays a vital role in our lives, right from entertainment to any work. A social media presence is needed in today’s world to grow and reach the masses. Gone are the days when you used to look...
    If you are planning to develop brand awareness, tap into the potentialities of social media influencer marketing. Nothing works better than this. Around 81% of marketing professionals that used influencer marketing, 51% were of the opinion that the results...
    Working from home has become the new normal. Businesses all across the world have been plagued by the pandemic. The very definition of workstations for office goers and return on investment for business entities have changed. Email marketing has...
    The ratio you obtain for Clickthrough Rate (CTR) implies how effective your research work is pertaining to keywords, meta descriptions, framing URLs, and so on. This particular value is of immense help and acts as a guiding source that...
    With the growing age of technology and information, trading and commerce have faced epic progress. Transactions between buyer and retailers know no boundaries, has no limits. One can sit in the comfort of their home and earn commissions by...
    CTR or click-through rate is a measure of how many visitors who view your advertisements placed on the site actually click on it. Few factors that can influence this decision to whether click on the ad or not include...
    To excel in email marketing, you need to have a perfect email marketing strategy to plan an adequate email marketing campaign. This strategy can be possible only when you have framed a proper path for your goals. Always be...
    Clickbank affiliate marketplace is a good tool as it approves everyone virtually. The approval zone of Clickbank is greater and they have a unique palette of products with higher commission rates. Clickbank has been a very useful tool for...
    Facebook has rolled out a new feature that allows users to lock their profiles. This feature is available only in some countries. Hence, this feature is available only in selected countries like India and has not been made universally...