People often overlooked the importance of the shipping sector until the global pandemic hit. People quickly discovered this industry was underappreciated when they couldn’t get essential goods. It remains hidden in the background but provides a valuable service people cannot live without.
Global trade relies on containerization, which has helped to bring the cost of moving goods down. However, the sector remains fragile today, thanks to the increase in demand and problems with the supply chain. For this reason, some entrepreneurs are looking to enter the industry. How does one go about becoming a carrier?
Create a plan
Every entrepreneur needs a business plan, as this is the roadmap they will follow when moving forward with the process. In addition, the plan helps when raising capital for the venture. Include an executive summary, an overview of the company, and an industry analysis. Share information in the plan about who the customers will be and who the competitors are. This plan should include information about the location of the business, the products to be offered, pricing, and more.
Select a name
Choose a name for the business. This name will remain with the company throughout its lifespan and serve as the brand. Make the name meaningful and memorable while keeping it simple. Keep future marketing efforts in mind when doing so. Finally, ensure the name has not been taken by another company, and determine if there is a domain name available that can be used for the venture.
Select a legal structure
Every business owner must choose a legal structure under which the company will operate. Options include a sole proprietorship, a partnership, an LLC, a C corporation, and an S corporation. Once the structure has been selected, the entrepreneur registers the business with the Secretary of State in the state where the business is headquartered.
Secure funding
If outside funding is needed to start the business, now is the time to find investors. This may be family, friends, bank loans, or crowdfunding. Other sources should be explored as well.
Find a location
Choose a location close to highways and other transportation options, making the movement of goods easier. Ensure the area is safe and near other businesses. Price and size also come into play when choosing a location.
Handle administrative tasks
Every business must be registered with the IRS, and the entrepreneur will need to establish a bank account for the venture. The necessary business licenses and permits must be obtained, and the owner needs to purchase the appropriate insurance. Learn what is required in the state where the business is headquartered to ensure nothing is overlooked.
Purchase equipment
Certain items are needed in the shipping industry. A scale is required to weigh packages, and the business needs to invest in a credit card machine for payment processing. Now is the time to purchase packaging materials.
Market the venture
Customers must know of the business to use it. Create a logo for the business, and share the business name, logo, and information on a company website and social media. Reach out to the local media to generate interest in the business.
With everything in place, it is time to launch the business. By following the steps above, an entrepreneur can do so with confidence. They know they have done all possible to make their company a success.
