Today, going digital is the trend. Digital business cards are starting to dominate because of convenience; even when a digital business card is more advanced than a traditional business card, they function the same. The information you put on both business cards should be well thought out, honest, and accurate.
Digital business cards provide easier and smoother networking, and they are less wasteful and easier to make than business cards on paper. Let’s talk about what you should include when creating your virtual business card and the best ways you can design one.
Apps and services online
While it’s totally your call to create a digital business card from scratch using the tools and software you have, several online applications are becoming famous in this field. When you check out these applications and online software, you’ll be surprised to see various template options and samples you can use to create your virtual business card.
These online applications are most beneficial to employers and workers with packed schedules who won’t have the luxury of creating a business card from scratch. It also saves you the hassle of ensuring that you have included all pieces of information you need for the people to get to know you during networking.
The only drawback of using online applications is how challenging it may be to have a unique business card that will stand out among your competitors. You will likely follow a template or a sample in the software you use, so you cannot be as creative as you can to make one from scratch.
Include your professional image
Whether creating a business card from scratch or on digital platforms, you need to include your professional image. The photo should make you look confident, professional, and approachable.
Your image will be one of the first features people will look at when receiving your virtual business card. You must make sure that you look respectable in your photo.
Additionally, when you’re the founder or the owner of the company, what you look like in your photo serves as the first image of your entire company. People who aspire to work for your brand will likely create judgments depending on the image they see on your business card.
Name and position should stand out
One of the main purposes of a digital business card is to serve as your company or profession’s virtual representation. With this, it needs to contain all the essential details that will help interest or catch the attention of your customers, clients, and other professionals.
The most important details you need to place in front of your card and preferably at the center are your name, position or job title, and your company’s name. Your name and position should be written in a bigger and bolder font, allowing the people who receive your digital business card to identify you immediately.
Additionally, you need to make sure that everything is legible, regardless of the design or template you use. All your essential details should not be written using too small fonts, and avoid complicated typefaces. One of the best ways to make your business card look professional is to use a clean and uniform font throughout.
Choose simple color schemes
Keep your features simple and emphasize the colors you use for your digital business cards. You don’t need fancy, vibrant colors and fonts to wow your clients. Instead, you need to give importance to your details, instilling positive feelings toward the people you give your business card.
After asking for your details, you should focus on what you want people to see on your business cards and what information you want them to grasp.
One of the best ways to keep your business cards simple but effective is to choose at most three colors. This includes one color for your background, another color for your headings, and another for listed general information.
Aside from the main text’s colors, you also need to look at and consider the hues you use. Oranges and reds can help excite your viewers’ minds, while green and blues can promote calmness. When choosing the best hues, consider your business’s goals, vision, and mission.
Add all relevant information
Aside from your name and job title, you also need to make sure that you add all your contact details. This provides an easy way for your prospective clients and customers to get back to you as soon as possible. However, even though contact details are essential, you should still list them using a simple typeface and all other relevant information.
You should also remember to include your professional domain or website link. You can choose various ways to integrate your website into your business card, including the link next to your business’s description, banner, and logo, or using it as a hyperlink to a distinctive button on your card.
Social media links are also essential because they can also serve as alternative ways for your prospects to contact and reach you. Including your social media platforms can also be a good way for your clients or other professionals to get to know you and what your brand offers.
Include interesting files and links to draw attention
Finally, you need to impress your prospects. One way to do this is to include your relevant resources and files to demonstrate your brand and help others understand your business better. However, it’s also essential that you don’t overstuff your business cards with too many files.
When you decide to add essential files and links, make sure they are incorporated smoothly and flawlessly into your business card. This can effectively boost your card, leading to more customers and clients who may partner with and grow your brand.
Make the most out of your digital business card
Your digital business cards can help boost your brand and increase its visibility and audience awareness. When creating one, you should add all relevant information while keeping your color scheme simple to avoid overwhelming the people who look at your virtual business card.
Therefore, you are really supposed to consider the above-given aspects and considerations before designing your own business card.
