Everyone has used Google products once, at least. However, when it comes to entrepreneurs, Google products can prove very useful. For every entrepreneur, productivity matters the most, and we all know that all start-ups start with a small team, at times just a single person. And it becomes imperative that every day proves to be the most productive. Working hard all the time is not the complete definition of being productive. One needs to work smart along with working hard. Google products prove to be very handy for those. Google has a wide variety of tools for every business type, and most of these come with a free version. Let us look at a few of them: Best Google Products to consider \t Google My Business – get listed on Google If your business is not discoverable on Google, the chances of you losing opportunities are very high. It is effortless to get your small businesses listed on Google for their presence on Maps, search engines, and other Google platforms, and it is free to do so and a very effective way to create a presence on the web. \t Google Alerts Google Alerts is another free app to keep up with your business. You can set alerts for your own business and watch your competitors. When someone mentions you or your business on the web, Google Alert will send notices to help you understand and take further action. It is a user-friendly option, as you need to update your preferences, and it will automatically send alerts. \t Google Forms When starting your business, you might need an understanding of your target audience, and to do so, you can send out these Google forms for the target audience to fill out and create a database. This is an excellent free tool and a handy weapon for entrepreneurs just starting. It can also benefit existing businesses to keep a customer satisfaction database. \t Keyword Planner Digital marketing is a must when doing business in this era, and hiring an external digital marketer in the very initial days can burn holes in your pocket. You might want to do the copywriting of your products on your own, and Keyword Planner can help you in this by giving you the keywords that people are searching for most on the web and using these details. You can create a post for maximum customer reach, which can also be an excellent tool for bloggers. \t Google Blogger Speaking about bloggers, Google also has Google Blogger, which both bloggers and businesspersons can use to create a presence on the web with proper SEO. All these Google products are known to be extremely effective and useful to grow a business to its highest potential. Further Reading \t Time Tracking Apps for a Successful Business Career and Growth \t Online Budgeting Tools To Track & Manage All Your Finances \t Is the Stock Market crash inevitable?