They do say that Rome wasn’t built in a day, and that’s an accurate statement both in its literal and figurative sense. Equally, it’s fair to say that it takes time to build up a business from scratch, and you shouldn’t run before you can walk. It’s not to say that there aren’t specific “shortcuts” you might take that won’t compromise on your quality or values but instead can make things a bit simpler in the early stages of your company’s growth.
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Get the right address
Startups for years have suffered from a lack of prestige in their addresses. They’re often attached to personal residences, anonymous PO boxes, or a tiny box room in a distant derelict building in a suburb no one visits without cause. Thanks to virtual office and co-working office space services, things have changed a great deal now.
Joining a coworking office space or taking advantage of virtual office service provides your business with a main address, usually in desirable CBD and other downtown locales. Your mail can be sent there, calls answered there, and that same address can proudly adorn all of your stationery, email signatures, and more. When you’re looking to make the right impression and present your brand-new company as a more established one, this is a big step in the right direction.
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Invest in high-tech tools
When you are wondering about- How to start a business the right way, tech tools might not be the first thing crossing your mind. But, modern companies need high-tech tools for business success. Many of the best tools businesses need are now software- or web-based. These tools invariably cost money in the form of annual subscriptions, but can really speed up day-to-day work, especially for marketing purposes.
Many companies suffer because basic marketing is left behind as everyone is laser-focused on getting the other fundamentals of the business right. If you want to grow your company faster, investing in these tools is essential.
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Get feedback from customers
It’s easy for a company to get complacent when receiving scores of glowing reviews online. That positive feedback is good for business, but a smart entrepreneur makes time to connect with clients and find areas to improve. This is truly valuable feedback. Those who rest on their laurels, basking in the glowing 5-star reviews online, are oblivious to even small things they can improve that would set them apart from the competition.
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Build on existing revenue streams
Establishing brand-new revenue streams and acquiring all-new customers is a time-consuming and expensive process. You will need to do it eventually, but while you’re growing, spend more of your time and energy on your existing customers, trying to get them to buy more from you, upselling them, and being consistent in offering an excellent service and experience every time. Those existing customers will bring you new ones without you having to lift a finger if you focus your energies on them.
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Work the social media
Finally, don’t forget to use your existing customer base and the various social media platforms at your and their disposal to spread the word about your good products and services far and wide. Social media marketing through your existing customers sharing and reposting content is free. Still, even a tiny investment in social media advertising can bring thousands more eyeballs to your brand and content. Eyeballs convert to business, so the faster you generate them, the quicker you can grow the business.
By following the above described aspects you will really be able to catapult your start-up business to its highest growth and potential.
