Embedding social media feed into your website allows you to show off your best content in one place. It increases the engagement rate that gives enormous mileage in gaining high visibility. The expanded scope of showcasing the social media content to website visitors helps gather more views of the social content, even going viral. It is now easy to connect with the audience more candidly and privately by displaying some chosen social media content on the website, also known as social media embeds. It is beneficial to attract viewers who are unaware of your social media presence or do not show interest in exploring your social media account. By exposing them to your social media content, you send out positive signals of interacting with them more closely, proving highly beneficial in the long run.
Explore the Power of Social Media Feed
Providing a comprehensive view of your business or online identity from a single place like your website is the primary reason for infusing social media feeds into your website. Besides enhancing viewer engagement who takes more interest in the website, the arrangement helps to add social proof to your content to increase its authenticity and acceptance. When you add content from other platforms to your website, it adds a lot of value that can help to improve search rankings.
But, you must know the techniques of embedding social media feed to your website, which is not difficult. The methods differ according to the content, whether a tweet or Facebook post, YouTube videos, Instagram posts, feeds, TikTok videos, or anything other content.
Embed a Tweet Into Your Website
The social media platforms provide unique features to facilitate fusing social media content into websites. To embed a Tweet into your website or blog, select the Tweet from your Twitter account. Then press the arrow facing downward to activate a dropdown menu options. The Embed Tweet option will open a code box with a highlighted HTML code, and pasting the code to the website’s HTML editor will complete the task. When you add content from other platforms to your website, it adds a lot of value that can help to improve search rankings and further facilitate social proof marketing efforts.
Embed Facebook Video or Post
The most popular means to embed a social media feed into your website or blog is to use your Facebook post or videos. Choose the Facebook post or video first and click on the ellipses, the symbol (“…”) visible at the top right-hand corner. Like before, choose the Embed option from the menu for posts or the “</> Embed” option for videos. If you do not see the Embed post option, the chosen post is not public, and you cannot embed it. The last copying and pasting of the code are the same as the Twitter post stated.
Embed Instagram Posts and Feed
To embed social media content into your website, you must use the Instagram plugin. First, download the Instagram plugin from WordPress (WP) and activate it by logging on to your WP account. Go to WP’s ‘Instagram feed’ settings and select the user ID and Instagram Access token. You are ready to display your Instagram social media feed by entering the text in your website’s HTML editor.
