It goes without saying that your main objective for advertising is to get the maximum returns from the minimum investment possible. And Facebook optimization for ad delivery is one of the better options that you can turn to.
We will...
Storytelling is the most effective tool available to brands, and it doesn’t just come from well-crafted copy and a smart marketing campaign. Businesses can also use retail and merchandising services as an effective branding tool, attracting customers to their...
What is the Click-through rate?
The click-through rate gives an effective overview of the performance of a digital advertisement present on various digital platforms. In recent times it has become one of the most essential metrics in calculating ad performances. It is...
These days you will find that there are tags for almost everything. This allows you to keep track of how your advertisements are performing. And for this reason, all the prominent social media platforms like Google Analytics, AdWords, LinkedIn,...
Click-Through Rate Calculation
Click-through rate is a measure of the impact of an advertisement on its target audience. Therefore, How to calculate the click-through rate is a question that looms in the mind of each beginner. There is an existing click-through rate formula that can...
Have you noticed the online advertisements on top or right of the Google search result's page and thought, how does anyone benefit from these on-screen pop-up ad banners? If you want to grow your startup into a full-blown business...
With time we are moving towards a digital world where smartphones, computers, and the internet are a day-to-day necessity. With such a scenario, marketing took a new approach to attract customers online from across the world. They use various...
Launching a website is only half the battle. SEO is the other half. There are very few tricks in the trade that get the job done as well as guest posting. When you provide content for a website with...
In this age of digitization and digital marketing, running an online market is not an easy job. Of all the important terms you need to be equipped with when beginning your online marketing campaign, CPM or Cost per Mille Impression is one of the most valuable...
In the field of media, long gone are the days when consumers were attracted only through physical ad banners or newspaper pamphlets, with a revolution in the field of technology and the internet, marketing seems to have bend from...