Thousands of people across the world are listening to podcasts on every topic imaginable, including business. Whether you’ve listened to one before or not, it’s never too late to start learning. What’s more, it doesn’t matter where you are in your startup journey, because there are podcasts that cater to your needs every step of the way. The Sound Advice podcast takes you from year one to beyond, giving business owners the tips they need to succeed at every stage of their new venture.
If you’re still not sure if podcasts are for you, here are some reasons why you should consider giving them a go:
Being a startup owner can be lonely and it might feel like you have nobody to turn to for advice. While your family and friends are well-meaning in their words of wisdom, none of them really understand what it’s like to start a business. Listening to business podcasts helps you feel connected to real experts. Many podcasts also have communities and online groups you can join to share ideas and challenges. You never know, these networking opportunities could bring about exciting changes further down the line.
You might think you’re already busy enough as an entrepreneur without adding daily podcast listening to your schedule. But the great thing about podcasts is that they take up very little time in your day. While watching business videos and reading books are important, podcasts don’t require you to drop everything in order to listen. Enrich your morning car journey or get learning while packing up orders. Even if you only have enough time for 15 minutes of listening, you’ll be able to find a podcast that delivers snippets of advice in easy-to-digest chunks.
Most startup owners feel a bit lost when they first begin their business venture, but not all of us are fortunate enough to be able to take classes or find a mentor. If you’re struggling with a certain aspect of your business, a podcast could give you all the answers you’re looking for. Sometimes it can be hard to identify you have a problem until someone brings it up. Podcasts will help you to feel heard and may raise issues you didn’t realize could be fixed.
Podcasts come in a huge range of topics, which means you can probably find one that’s as specific or as general as you need. Whether you want to listen to something about startups in general or really hone in on your industry of choice, there’s probably someone who has walked that path before you. Don’t forget, there are lots of different speakers you can choose from, so don’t stick to one business owner’s point of view. Make sure you explore lots of different opinions to get a well-rounded picture before deciding on what’s right for your business.
Most podcasts are free to listen to, which means you won’t have to spend any of your hard-earned cash on expensive conferences and webinars unless you want to.